About the Awards

The User Experience UK Awards recognise excellence in user-focused digital or service design. They are a celebration of great and innovative UX offerings from organisations that take pride in offering the best possible online or joined-up experience.

The 2017 Judging Panel

Aline Baeck

Head of Design for Capital One

Anna Burrell

UX & UI Design and Development Manager at John Lewis

Claire Lowe

Head of Brand & Design at WWF UK

Jon Dodd

CEO & Co-Founder of Bunnyfoot

John Goodall

UX Consultant at Bunnyfoot

Matt Lindop

Head of Experience Design at Whitbread Hotels

Matt Zarandi

Head of Design at AOL

Neil Wardrop

Head of Design and UX team at The Walt Disney Company EMEA

Roberto Hortal

Head of Digital at EDF Energy

Award Categories

Best User Experience

This is the award to win. The Best User Experience Award will be presented to the very best of the best – the most inspiring, user-focused site, app or service. Judging Criteria Guide

Best Entertainment & Leisure Experience

This award will be presented to the best, user-centric leisure or entertainment experience. Judging Criteria Guide

Best Not-for-Profit

Not all efforts in user experience are undertaken to raise the bottom line. This category will recognise a not-for-profit website, app or service that has been designed with its audience in mind. Judging Criteria Guide

Best Public Sector

This category will recognise an app, website or service which presents information clearly, in an easy to access way and functions with good user experience within the public/government sector. Judging Criteria Guide

Best Transactional Experience

This category rewards the most user-focused experience when purchasing goods or services online. Judging Criteria Guide

Best Effect on Business Goals

Great customer experience often results in great return on investment. The winner of this award will be able to show the most successful example of effect over cost and organisational goals. Judging Criteria Guide

Best Innovation

This category shines the spotlight on the most intelligent, ground-breaking innovation in building a service, app or website that is focused around customer/audience needs. Judging Criteria Guide

Best Student Project

This category recognises excellence in a user-focused app, website or service created by a student. This can be as a wire frame or as a live example. Judging Criteria Guide

Best Information Experience

This category will recognise an app, website or service in any industry which presents information clearly, in an easy to access way and functions with good user experience. Judging Criteria Guide

Best Education or Learning Experience

This award will be presented to the best, user-centric educational or learning experience. This shines the spotlight on a beneficial learning and educational experience that has users at its heart, via a website or app. Judging Criteria Guide

Best Augmented Reality/Virtual Reality/Internet of Things Experience

Augmented and Virtual reality are at the bleeding edge of interaction design and user experience. From industry to entertainment, this last year has seen the release of the first high-end consumer devices and as with all new technology, the best applications haven’t yet been thought of. This category will recognise the best applications for AR, VR and IoT this year. Judging Criteria Guide

Last years sponsors