Judge: Yaël Levey
Role: Creative Director, BBC Weather
Citymapper has completely revolutionised how I travel around cities. I think it does an excellent job of presenting you with vast amounts of information in a way that feels really accessible and simple to understand. I think they really understand their audience’s goals and needs.
Judge: John Goodall
Role: UX Consultant at Bunnyfoot
I love Spotify. It’s easy to find music I know and to discover new artists. I especially like being able to move from one device to another and continue listening where I left off. It’s the sole reason I got a mobile contract with unlimited data.
Judge: Dave Slocombe
Role: Product Owner Mobile Apps The Train Line
Waze app. Their data science driven UI that solves problems for travellers that had never been solved before is genius. MY favourite feature is the ‘leave later’ button, which shows you if your journey may be shorter if you leave later.
Judge: Paul Cooper
Role: UX Lead Vitality Insurance
I love productivity apps and websites such as Dropbox and Trello – anything that makes my life easier. But my favourite is Marvel – it enables me to build awesome prototypes that help test ideas with our users really quickly.
Judge: Ed Easton
Role: Head of Digital Design and UX Sony PlayStation
Uber & I love it for many reasons – how they’ve reinvented an industry, how simple and quick the app is to use, the availability/promptness of the cars in around London, the cleanliness of the vehicles, no stopping at the cash point and a good chat with the driver. I used them in San Francisco recently, and it was the same experience. I’d be sad to lose the beautiful design of the London Black Cab but they really need to rethink what they’re doing.
Judge: Jesse Williams
Role: Interaction Designer at Google
Asos have a super smart app. The discover flow is really nicely done, and makes sorting through their sizable catalogue really easy. It does of course mean, it’s a lot easier to spend lots of money.
Judge: Harry Brignull
Role: UX Consultant Spotify
It’s kind of nerdy but I’m really into airtable at the moment. It’s an elegantly simple relational database creation tool. These sorts of things used to be quite horrific to set up, which is why so many businesses use spreadsheets for things they were never intended for – like tracking, resourcing and workflow management. It takes a lot of clever design decision-making to take something as intimidating as a database and add UI constraints so that it can be just picked up and used without training.
Judge: Alberta Soranzo
Role: End to End Service Design Director, Lloyds Banking Group
I’m addicted to CityMapper — the amount of information packed is astounding. Being able to sync up searches, trips and places between devices allows me to plan my trips without having to leave my computer (where I do most of my calendaring), and to find them on my mobile devices when I need them.
Judge: Paul Annett
Role: Head of Digital Customer Experience, Saga
It’s an obvious and boring cliché, but I can’t dispute the usage data on my phone which shows Twitter as being the most-used app by a long way. It’s a good example of the UX being all about the content. Twitter’s made such a huge impact over the last decade, and I’m privileged to have helped shape that in a very small way while I was there.
Judge: Lara Burns
Role: Chief Digital and Technology Officer at Age UK
It sounds really boring – but I love Tesco’s mobile app. It does what it should do, in a really easy way. As a busy working mother, I get to do my weekly shop in 15 minutes on my way home from work. What’s not to love?